The cars are simply built based on what customers want in those countries and what they have come to expect. We only want big cars with big engines, and only in the later years has it become more natural to think about safety. America gets a knee airbag, look at an Yaris/Echo 5 years ago in Europe - it came with 7 airbags as standard. I would personally like the tyre pressure system, to assist with better fuel economy management, but agree, the one we can get here does not look nice. Again this is something that is now law in some European countries - as it helps fuel economy = less polution. I have the rear entertainment system. You can get it here too. You just need to search for it under accessories for the Prado. It works with all Toyota's. Kids love it. Duo screen, can watch the same movie on both or different movie on each. Has 2 remotes, and wireless head phones. Don;t ask me the cost as the in-laws bought if for the kids for Christmas. Oh yes it also crash tested to European Standards. Don't fancy heated seats. They heat till they reach the set temp, then turn off, and come on again once temp dropped to a certain point. Basically gives you the feeling that your bum is being burnt every 10min :)