Very good questions. To be honest, I didn't really look at the Prodigy, but no regrets here. As I understand the differences are: - Moon Roof (a moderately pricy option) - Illuminated Vanity Mirrors (who cares...) - Rear passenger reading lights (who cares...) - 17" wheels rather than 16" wheels (a few hundred dollars difference?) - Michelin Tyres vs. other brand (a few hundred dollars difference?) - Sat Nav is a dealer fitted cheaper unit around $1k rather than $4k Presara unit - HID head lights (unsure of $ value) - Active / Moving / Leveling headlights - Keyless start (button rather than key) - Bluetooth? (works extremely well) - Rain Sensing Wipers (nice to have, I use it all the time) - Rear Reversing Camera (nice to have...) - Rear window louvre (nice to have...) - Toyota Link (3 year subscription) and its satellite phone/link - Obviously a different radio/CD player (Presara is through the GPS unit) - not sure what else... If you were to add the individual prices of each of these, I'm sure that it would exceed $10k, but only worth it if you want these options and are prepared to pay $10k for them. Well said Riftime. I actually didn't look at the prodigy either. Strange that. However I too have no regrets and agree that the extra features are well worth the extra spend. It's nice to have a vehicle that has the little comfort features that the others dont. Mind you, I'm sure there are people who would disagree, It all depends on your budget. There is no doubt that the Presara is jamed packed with features and as riftime said it would cost a lot more than 50 odd K if it had any other badge.