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Toyota Rukus: Press Release

u54mot
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u54mot Grand Master

u54mot

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Press Release

09 March 2010

RUKUS BY NAME, RUCKUS BY NATURE

Toyota Australia today announced it will launch an all-new model for Australia, to be known as "Rukus", before the middle of the year.

New Toyota Rukus is an urban utility vehicle with head-turning styling that projects an aggressive appearance.

Toyota Australia's marketing manager Scott Thompson said Rukus is designed to bring young, urban trend-setters to the Toyota family - especially those who have never previously considered a Toyota.

"It will be a case of 'Rukus' by name and ruckus by nature," Mr Thompson said.

"This is a car that's designed to be different, with a boxy shape that has become iconic," he said.

"When it's launched late in the first half of this year, it will certainly stir up the small-car market - creating a 'ruckus', if you will."

Mr Thompson said Toyota Rukus will be offered to urban dwellers as a blank slate.

"It will be loaded with great standard features, but we expect many owners to express their individuality by making their car stand out from the pack.

"That might involve wild paint jobs, funky wheels or other ideas, limited only by the imagination of owners - and what's legal.

"Potential customers have told us they want this style of car. We've listened and we're responding.

"Rukus is designed to be different: it's not for everyone. It's a bit like Vegemite: it's an acquired taste," Mr Thompson said.

Edited by u54mot
Mole Veteran

Mole

Posted
Posted

Another small softroader. Pah. Howbout we get one of those s****y lookin V6 AWD Corollas instead.

u54mot Grand Master

u54mot

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  • Author
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Well it is a Scion xB. Toyota will also release the FJ Cruiser this year, apparently.

Edited by u54mot

ToyotaFreak Grand Master

ToyotaFreak

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Posted

As fan of the Japanese boxes (I have a soft spot for them.), I welcome the arrival of the Rukus. From the teaser shot, good to see that they're using the US version's (Scion) front end. Especially the headlights, they still have amber reflectors on the Aussie car (One thing I like, as a USDM-style fan.). Wouldn't mind replacing the RAV4 with this.

btw, speaking of which, here's an ad on the xB2, titled Polarization (Makes sense, as design is a personal thing. Some may like it, some may not.).

Please wait a few seconds for Video to Load!

And a random (Wacky) ad of the new Cube in Japan

Guest

Guest

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Posted

as i have said about 1000000x before....

DO WANT!

u54mot Grand Master

u54mot

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  • Author
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If someone really wants it....and in NSW

the RUKUS plates are available...grab it while it's there

Foss Grand Master

Foss

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with a poxy shape

fixt. :P

Sorry. Don't like it. At all.

  • 1 month later...
  • 3 weeks later...
69.NIX Grand Master

69.NIX

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sat in one last week and i DO want this car!!!

has anyone started a rukus forum yet?

LOL, sorry :)

Silver-Aurion Grand Master

Silver-Aurion

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Did anyone watch the Street Customs (West cost customs guys) on foxtel? For the Sema car show they modified like 5 Toyota's, prius, rukus, camry, etc. The camry was hot!!

Blind Kid Seeks Grand Master

Blind Kid Seeks

Posted
Posted

i have been driving one for a day now.... and all i have to say is....

i want one.

there is so much toque from this engine, there is buckets of room, they handle and ride brilliantly, the level 2 stereo is epic.

so horny for this car.

Tofuboi Veteran

Tofuboi

Posted
Posted

i have been driving one for a day now.... and all i have to say is....

i want one.

there is so much toque from this engine, there is buckets of room, they handle and ride brilliantly, the level 2 stereo is epic.

so horny for this car.

Agreed!

I got to have a sit in the Rukus aswell and I must say it's a great car. Although I'm a bit skeptical on the price points. I think they're a tad overpriced for the age market Toyota are trying to reach. But who knows. :)

Swiseone Enthusiast

Swiseone

Posted
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had it for a few nights also.. such a rad car to drive! def want one. the torque is just awesome on it! just waiting to find out about how long i have to wait for it though which i dont think i'll find out to launch. just got the list of genuine accessories good on toyota for trying but i still think there could have been more and better things to offer considering what the U.S market has. will wait and see.

Guest

Guest

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Posted

had it for a few nights also.. such a rad car to drive! def want one. the torque is just awesome on it! just waiting to find out about how long i have to wait for it though which i dont think i'll find out to launch. just got the list of genuine accessories good on toyota for trying but i still think there could have been more and better things to offer considering what the U.S market has. will wait and see.

example of accessories?

also, if this came in a six speed manual I would be so much more interested...

Swiseone Enthusiast

Swiseone

Posted
Posted

had it for a few nights also.. such a rad car to drive! def want one. the torque is just awesome on it! just waiting to find out about how long i have to wait for it though which i dont think i'll find out to launch. just got the list of genuine accessories good on toyota for trying but i still think there could have been more and better things to offer considering what the U.S market has. will wait and see.

example of accessories?

also, if this came in a six speed manual I would be so much more interested...

3x decal kits - 1x Flames, 1x, Stripes (off centre gt stripes essentially), 1x techno (no idea what that is havnt seen it).

usual TRD accessories - fuel cap cover, oil cap, push to start, shift nob both black and white resin type and leather.

other than that the other accessories are very generic to which you get on pretty much any other toyota model.

Totally agree about the 6speed man but its not a detourant for me at the same time.

  • 2 weeks later...
u54mot Grand Master

u54mot

Posted
  • Author
Posted (edited)

3x decal kits - 1x Flames, 1x, Stripes (off centre gt stripes essentially), 1x techno (no idea what that is havnt seen it).

The third decal kit is a 'Brick' decal.

FYI: The Toyota Website has updated with all the RUKUS info

Edited by u54mot
jtron85 Proficient

jtron85

Posted
Posted

FYI: The Toyota Website has updated with all the RUKUS info

Are these details final?.. I thought that there would be a 5 speed manual but it only comes in 4 speed auto...

u54mot Grand Master

u54mot

Posted
  • Author
Posted

Are these details final?.. I thought that there would be a 5 speed manual but it only comes in 4 speed auto...

Auto. Final.

jtron85 Proficient

jtron85

Posted
Posted (edited)

Are these details final?.. I thought that there would be a 5 speed manual but it only comes in 4 speed auto...

Auto. Final.

:( I was actually looking forward to this...

Can someone confirm that it has the 2AZ-FE? And wasn't there a supercharger made for it in the US?

I'm probably getting excited over nothing again.

Edited by jtron
u54mot Grand Master

u54mot

Posted
  • Author
Posted (edited)

:( I was actually looking forward to this...

Can someone confirm that it has the 2AZ-FE? And wasn't there a supercharger made for it in the US?

I'm probably getting excited over nothing again.

It is the 2AZ-FE, and yes there is/was a TRD Supercharger Kit for it in the US.

Part numbers:

Scion xB ’08, 2.4L I4 PTR41-52080

Scion xB ’08, 2.4L I4, AT FIT KIT PTR41-52091

Scion xB ’09, 2.4L I4 PTR41-52092

Edited by u54mot
JT3 Experienced

JT3

Posted
Posted

I can say that I want one, but for the price :(. It is over priced I reckon.

httttt Grand Master

httttt

Posted
Posted

ummmmm. why the **** are these cars over $30K?

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